"Wipes in Uzbekistan" Published

Consumers’ living standards continue improving in Uzbekistan, and this has led to establishment of higher demands for a cleaner and more hygienic environment. Besides parents are especially attentive to/mindful of sanitary conditions of their children, and this has provided additional fuel to sales. Overall, consumers’ growing culture towards improved sanitation and hygiene drove sales forward in 2014.

Competitive Landscape

Polat led sales of wipes in 2014 with a 42% value share, a slight increase over the previous year’s share. Domestic production which allows offering competitive prices and the widest range of products helps Polat to stay confident in its leadership. SCA Group with its Libero brand accounted for a 9% share and ranked second. Libero’s prices are high, and this helps the brand to generate strong retail value sales. Kardesler Ucan Yaglar Sanayi held the third position with 8% thanks to improved marketing tools through retail outlets.

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Industry Prospects

Growing disposable income of consumers is creating more willingness to invest in such products as wipes. Besides, more new consumers will start using wipes following the lifestyle of others who already use them and appear to be more hygiene oriented. Further development of domestic production will increase the variety of affordable wipes and this will be another reason to expect to see growing consumer interest in wipes.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Wipes industry in Uzbekistan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Wipes industry in Uzbekistan, our research will save you time and money while empowering you to make informed, profitable decisions.

The Wipes in Uzbekistan market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Wipes in Uzbekistan?
* What are the major brands in Uzbekistan?
* What is the biggest category within household care wipes?
* What are the key new product launches in the wipes market?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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