"Home Improvement in the Philippines" Published

From: Fast Market Research, Inc.
Published: Tue Oct 13 2015

Many Filipinos continued to pay professionals to do small repairs, painting jobs and various installation work in 2014, as labour in the country remained relatively affordable. Paying others to do a job was also perceived to be a time-saving measure. However, there were segments in which the popularity of DIY grew.

Competitive Landscape

Pacific Paint Philippines Inc led home improvement in 2014 with a value share of 27%. This is because the company continued to perform well in decorative paint. Despite being a domestic brand, Boysen leads the local decorative paint category. The company is known for its commitment to continuous product development and its local expertise. Its mid-priced positioning also helped boost its performance in the market.

Full Report Details at
- http://www.fastmr.com/prod/1056248_home_improvement_philippines.aspx?afid=302

Industry Prospects

Home improvement is expected to record a 1% value CAGR at constant 2014 prices over the forecast period, lower than the 2% constant value CAGR registered over the review period. One reason for this is that the real estate boom may begin to plateau within the forecast period, thus leading to a decline in growth.

Home Improvement Market Research

Analyse key trends and developments in Philippines for all product categories, competitors and channels.

Evaluate the market position and financial performance of the leading national and international market players.

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You may also be interested in these related reports:

- Home Improvement in Mexico
- Home Improvement in Romania
- Home Improvement in China
- Home Improvement in Russia
- Home Improvement in Turkey

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