Internet Retailing in Spain - New Study Released

From: Fast Market Research, Inc.
Published: Wed Feb 17 2016

According to Insituto Español de Estadistica, INE, (Spanish National Institute of Statistics), 74.4% of Spanish homes had internet access in 2015. This represents a significant increase over the previous year’s figures when only 69.7% of Spanish homes had access. The better economic situation the country has enjoyed since the end of 2014 is benefiting the growth in internet connections. The growth in home connections supported the strong performance of internet retailing which grew by 11% in 2015.

Competitive Landscape

Amazon led Spanish internet retailing in 2015, accounting for a 6% value share, with the company recording strong current value growth. This was the result of the successful promotional campaigns carried out by the company. One of the most popular ones was the “Black Friday campaign” (a sale day that takes place the day after the American Thanksgiving Day).

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Industry Prospects

Internet retailing is expected to increase in value at a CAGR of 10% at constant 2015 prices over the forecast period. As is the case with other retailing channels, the better economic situation in Spain will benefit the performance of internet retailing in the coming years. The popularity of internet retailing is set to continue growing, as it benefits from the fact that Spanish consumers will likely continue to search for more convenient ways of shopping.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Internet Retailing industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Internet Retailing industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Internet Retailing in?Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth?
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* Who are the leading retailers in Spain?
* How quickly is internet retailing growing in Spain?
* What products are selling best over the internet?
* Which internet sites are attracting the most sales?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

About Fast Market Research

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You may also be interested in these related reports:

- Internet Retailing in France
- Internet Retailing in Turkey
- Internet Retailing in Finland
- Internet Retailing in South Korea
- Internet Retailing in Portugal

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