"Car Rental in Italy" Published

From: Fast Market Research, Inc.
Published: Wed Oct 07 2015

Car rental has been in Italy performed positively in 2014, growing in current value by 3% to €1.1 billion. Overall, the levels of organisation in the category improved substantially towards the end of the review period as increases were noted in the average usage of several car rental fleets, resulting in improvements in efficiency and boosting the category’s overall performance. In addition, growth was recorded in turnover and greater stability was seen in the number of rental days, all of which contributed to improvements in conditions and solvency in the category generally.

Industry Prospects

Car rental is set to increase over the forecast period, reaching €1.1 billion by 2019. In particular, leisure car rental is expected to perform positively, reaching almost €340 million by 2019. In fact, rising inbound tourism is expected to continue be the main driver of car rental. However, business car rental is also expected to increase to €300 million by 2019.

Full Report Details at
- http://www.fastmr.com/prod/1055584_car_rental_italy.aspx?afid=302

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Car Rental industry in Italy with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Car Rental industry in Italy, our research will save you time and money while empowering you to make informed, profitable decisions.

The Car Rental in Italy market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Car Rental in Italy?
* What are the major brands in Italy?
* Is there a shift from airport car rental to non-airport?
* Is leisure car rental outpacing business car rental?
* Is insurance replacement recession-resistant?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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