Zeus predicts the future of web applications

From: Zeus Technology
Published: Tue Dec 13 2005

Future trends critical to the ongoing development of the Web-enabled business model are today revealed in a webletter published by Zeus Technology, featuring research from Gartner.

In the webletter entitled, ‘Web Application Management: A Roadmap for Innovation’, Mark Fabbi, a leading analyst at Gartner, provides a thought-provoking overview of the sector. He discusses how Application Delivery Controllers (ADCs) will play an increasingly central role in the successful management of any Web-enabled business model. As adoption of new technologies becomes widespread, the role played by ADCs will be critical in delivering functionality to an organisations IT infrastructure.

Presenting a roadmap for the next five years, Zeus identifies three emerging technologies that it sees as crucial to the development of the sector:
Virtualisation of server hardware and application systems;
Enhanced fluidity of service-oriented architectures; and
Distributed application delivery powered by grid or utility computing.

By examining the impact of these technologies on the future of the data centre and unravelling the complexity surrounding their introduction, Zeus demonstrates how they can bring enormous business benefits. With the advanced technology in place to fully exploit these technologies now, Zeus is helping businesses across the globe to enable the delivery of an ever increasingly powerful application platform for customer interaction.

Paul Di Leo, CEO at Zeus Technology, said: “Zeus continues to be at the forefront of innovation. With our pioneering approach to Application Infrastructure Management, we are reshaping the market and are well-positioned to continue to do so throughout the phases that lie ahead. By working with industry experts such as Gartner, and responding to customer needs and emerging trends, we have an unique insight into where the market is heading.”

Zeus provides an integrated approach to the three core challenges facing any Web-enabled business: how to manage complex application traffic more effectively; how to optimise application delivery over the network; and how to keep Web-enabled applications safe from attack and their traffic secure.

This approach has underpinned the development of Zeus Extensible Traffic Manager (ZXTM): integrated software that forms an essential part of the development of Web-enabled applications. The unique software has been independently verified to be more powerful, more adaptable and easier to use than anything currently available on the market. ZXTM enables both the network and application to become more fluent and closely integrated with each other and among its features offers XML processing, SSL offload, traffic management and application acceleration.

To see the webletter in its entirety, please go to: http://mediaproducts.gartner.com/gc/webletter/zeus/issue1/index.html

For further information, please contact the Zeus Technology press office: Becky Lamont / Kim Bithel at Ware Anthony Rust via tel: 01223 566212 / 07951 836898 or email: becky.lamont@war.uk.com / kim.bithel@war.uk.com

Certain statements made in this announcement are forward-looking statements. These forward-looking statements are not historical facts but rather are based on the Company's current expectations, estimates and projections about its industry, its beliefs and assumptions. Words such as "anticipates," "expects," "intends," "plans," “predicts,” "believes," "seeks," "estimates," and similar expressions are intended to identify forward-looking statements. These statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties and other factors, some of which are beyond the Company's control, are difficult to predict and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements.

About Zeus Technology:
Zeus Technology is leading the development of innovative application traffic management software. With ten years industry experience, the company has developed award-winning solutions that enable organisations to intelligently manage their applications, streamline operations and provide a seamless end-user experience. Web-enabled businesses rely on Zeus’ infrastructure products for reliability, scalability and security. Reshaping the market by taking an intelligent approach to traffic management, Zeus Extensible Traffic Manager (ZXTM) integrates the three essential business requirement of traffic management, optimisation and security in a single, scalable solution. This provides centralised control and resilience for applications, and ensures swift and seamless interaction between web-enabled application services.

Zeus boasts an impressive strategic partner base which includes world-class companies such as HP, IBM, Sun Microsystems, Intel, AMD and Qualcomm. Zeus customers include BT, Cable & Wireless, DSI, eBay, Hotel.de, NEC BIGLOBE, Newport City Council, NOB Cross-Media Facilities, Play.com, Redbus Interhouse, The Federal Railroads Administration, The Institute of Financial Services, The Planet, TD Waterhouse, Telewest, Verisign and We Energies.

For more information, go to www.zeus.com .
Company: Zeus Technology
Contact Name: Kim Bithel
Contact Email: kim.bithel@war.uk.com
Contact Phone: +44 (0)1223 566212

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