MMI Associates, Inc. Releases Corporate Blogging White Paper


‘The Benefits Of Corporate Blogging’ Offers Content, SEO Advice


[USPRwire, Thu Jan 29 2009] Patty Briguglio, president of MMI Associates, Inc., (www.mmimarketing.com) a Raleigh-based full-service public relations firm, has announced that the firm has released a white paper exploring the benefits of corporate blogging. The firm’s second white paper on blogging, “The Benefits of Corporate Blogging” gives several key considerations for companies interested in maintaining a blog, including tips on search engine optimization, content value, company transparency and more.

The paper, jointly authored by new media specialist Bobby McDonald and project coordinator Jake Potter, is part of the firm’s foray into social media marketing and public relations. Most recently, MMI started an off-site blog, RaleighPublicRelations.com (www.raleighpublicrelations.com), which offers commentary on issues within the public relations industry in the Triangle and beyond, and is maintaining a company Twitter account (www.twitter.com/MMIAssociates).

The white paper is now available for download at http://www.mmimarketing.com/white-papers/the-benefits-of-corporate-blogging.

Related Links:
www.mmimarketing.com
http://www.mmimarketing.com/white-papers/the-benefits-of-corporate-blogging
www.raleighpublicrelations.com
www.twitter.com/MMIAssociates

News Facts:
• Patty Briguglio, president of MMI Associates, Inc., (www.mmimarketing.com) a Raleigh-based full-service public relations firm, has announced that the firm has released a white paper exploring the benefits of corporate blogging.
• The firm’s second white paper on blogging, “The Benefits of Corporate Blogging” gives several key considerations for companies interested in maintaining a blog, including tips on search engine optimization, content value, company transparency and more.
• The paper, jointly authored by new media specialist Bobby McDonald and project coordinator Jake Potter, is part of the firm’s foray into social media marketing and public relations.
• Most recently, MMI started an off-site blog, RaleighPublicRelations.com, which offers commentary on issues within the public relations industry in the Triangle and beyond, and is maintaining a company Twitter account (www.twitter.com/MMIAssociates).
• The white paper is now available for download at http://www.mmimarketing.com/white-papers/the-benefits-of-corporate-blogging.

Quotes:
“We are pleased to release our white paper ‘The Benefits of Corporate Blogging,’” said Briguglio. “As the blogosphere evolves, so has the concept of a company-sponsored blog, and prospective bloggers should be mindful of that evolution.”

About MMI Associates, Inc.:
MMI Associates, Inc. is a full-service marketing and public relations firm offering a wide range of services to help clients achieve measurable results in brand awareness, name recognition, market penetration and crisis management. Established in 1994 in Phoenix, Arizona, this award-winning firm was named one of the top 10 public relations firms in the state. In North Carolina, the Triangle Business Journal’s Book of Lists has recognized MMI as one of the top five public relations firms in the Triangle. The firm has received numerous awards for its work and most recently was awarded the Greater Raleigh Chamber of Commerce’s 2007 Pinnacle Award for Steady Growth and Profitability, and was named a Best Place to Work by the Triangle Business Journal. For more information, please call (919) 233-6600 or visit the Web site at www.mmimarketing.com.

Keywords:
MMI Associates, Inc., Public Relations, Public Relations Firms, Patty Briguglio, white paper, corporate blogging, “The Benefits of Corporate Blogging”, search engine optimization, SEO, content value, company transparency, RaleighPublicRelations.com, Twitter

Patty Briguglio
MMI Associates, Inc.
(919) 233-6600
patty@mmimarketing.com
PR Firms, Raleigh N.C.

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Company: MMI ASSOCIATES, INC.


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Contact Email: onlinenews@mmimarketing.com

Contact Phone: 919-233-6600

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