[USPRwire, Fri Apr 02 2010], the new, unique online shopping network hosted this year’s “RUNWAY TO RED CARPET 2010” Pre-Oscars Style Lounge at the newly opened W Hollywood (6250 Hollywood Blvd.) Press, Media, Celebrities and Celebrity Stylists in Los Angeles took in the scene for an exclusive first look at an array of International men’s, women’s and luxury accessories on March 4th and 5th for VIP guests only.

StyleshopUSA, most known for hand selecting the next round of up and coming foreign brands from all over the world, “RUNWAY TO RED CARPET 2010” featured runway to red carpet ready looks from womenswear designers: Hadi Katra (Beruit), Heike Jarick (New York), Addy Van Den Krommenacker (Amsterdam). Rubina Anjum (San Francisco), and Harlette Luxury Lingerie (United Kingdom). Also on display were the luxurious vintage jewels and vintage custom jewelry from: Margaret Rowe and one of a kind pieces from Rania Kinge, Geneve with designer handbags from IV Luxury (NYC) and Atelier Annick (United Kingdom), Lizares (Toronto) & Kaptain Kouture (Los Angeles) presented unique luxury one of a kind menswear.

This Year’s Oscar Red Carpet appearances from Up and Coming Actress Kim Marie shined at the Silhouette100 Stars Gala at the Beverly Hills Hotel in Margaret Rowe Amethyst Aurora Borealis Necklace and Earrings. Also in attendance at the 100 Stars Gala was Local Los Angeles Socialite, Tila Tequila who rocked Margaret Rowe’s Aurora Borealis Bouquet Necklace and Drop Earrings with a simple black dress and Heike Jarick’s Black Leather Bow Belt. Stylist Anthony Bradshaw who wore Lizares’ White Tux with Ostrich Collar and pant detailing escorted Ms. Tequila.

The Vanity Fair Party was filled with quite a few Style Lounge looks this year. Mercedes Martinez (Wife of Director Chris Weitz) attended wearing Dutch Designer Addy Van Den Krommenacker’s Crème Strapless Cocktail Gown with Paillets, while Lisa Cole (Wife of Mark Monroe, Oscar Winning Director “THE COVE”) looked elegant in Rania Anjum’s Black Strapless Gown with ruched Bodice and Ruffled Neckline paired with Margaret Rowe’s Vintage Drop Diamond Shaped Earrings. Mai-Linh Lofgren (Wife of Actor Michael Stuhlbarg, Golden Globe Nominee for Best Actor Motion Picture Musical or Comedy) opted for a modern Asymmetrical Burgundy Draped Gown by New York Designer Heike Jarick and classic Art Deco Bracelet and Fleur de Lis Drop Earrings. April Sutton, a BET Correspondent and Public Figure wore an Addy Van Den Krommenacker a Black Cocktail Dress with Ruffle Triming to the Diversity Awards Oscar Luncheon and later that very same evening, Ms. Sutton dawned a gorgeous Red Chiffon Gown with One Shoulder Ruffle Detailing to the 11th Annual Children Uniting Nations Party.

Other talent that came out to support and enjoy the showcase were, Australian Pro-Golfer Anna Rowson, Tommie Rae Brown, the wife of the late Legendary Godfather of Soul James Brown, E! Entertainment’s Style Expert Lindsay Albanese, Irish Actor Kevin Ryan, International OK! Correspondent and host Hofit Golan and TV Guide Hostess Keylee Saunders.

StyleshopUSA’s private Luxury Lounge debuted in the amazing W Hollywood’s WOW Suite with specially mixed signature cocktails “Eco Chic Margatinis” by Casa Noble Organic Tequila, BLISS® Hollywood, Coca Cola, Big Sexy Hair. Benedetto provided the guests with Luxury Chocolate. and the Delicious sushi was provided by 24 hours Sushi Kinge, Hollywood. Ambient grooves provided by & DJ D-Rex, which added to the super star treatment.

Our amazing Photography was provided by Felix from The LookBookLA “The LookBookLA covers some of LA’s hippest events.

For more information on StyleshopUSA’s “RUNWAY TO RED CARPET 2010” event or it’s Designers, please contact :

Eliis Ashley Ruus via email at
Or Mike Gardner at
(t) 323 466 3227

Press & Media enquiries: Henri Myers
(t) 323.851.7306 l
Photo Links by request:

View the recent pre-Oscars Style Lounge and find out all about StyleshopUSA here: &

Company: StyleshopUSA

Contact Name: Eliis Ashley Ruus

Contact Email:

Contact Phone: 323-466-3227

>>Visit website