According to the National Child and Youth Eczema Clinical Network, 25% of children in New Zealand have eczema. In addition, according to the Dermnet website, 50% of women and 40% of men report having dry, sensitive skin. The close link between eczema and many skin conditions that are atopic correlate strongly with hay fever and asthma (which also have high incidences in New Zealand).
Competitive Landscape
Johnson & Johnson Pacific (NZ) Ltd leads dermatologicals with a value share of 21% in 2015, similar to 2014. The company is renowned for its products in beauty and personal care and dermatologicals with a range of brands in various categories. The strongest brand within the company's portfolio is Daktarin, which is second overall in terms of value share in dermatologicals. The brand is a strong antifungal product which also saw a brand extension of DaktaGOLD in the review period.
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Industry Prospects
It is expected that with a dedicated association for eczema sufferers opening in New Zealand, consumers will become more aware of products available to them. This area within dermatologicals will grow over the forecast period given the company launches in this area such as the dedicated range by Comvita New Zealand Ltd.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Medicated Skin Care industry in New Zealand with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Medicated Skin Care industry in New Zealand, our research will save you time and money while empowering you to make informed, profitable decisions.
The?Medicated Skin Care in?New Zealand market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Medicated Skin Care in New Zealand?
* What are the major brands in New Zealand?
* What are the most popular formats for acne treatments?
Reasons to Get this Report
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"Dermatologicals in New Zealand" now available at Fast Market Research
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Contact Name: Bill Thompson
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Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001