Herbal/Traditional Products in the United Kingdom - New Report Available

From: Fast Market Research, Inc.
Published: Wed Jan 13 2016


Many key areas of herbal/traditional products are largely mature, with cough remedies and medicated confectionery seeing overall sales decline in 2015. This decline is partly due to consumers shifting their focus from symptomatic relief to improving their underlying health via lifestyle and dietary changes. In addition, sugar is increasingly viewed as unhealthy in the UK, with the sugar content of many herbal/traditional products hindering uptake. Herbal/traditional cough, cold and allergy (hay fever) remedies thus saw just 1% current value growth in 2015 over the previous year. Other product areas impacted by maturity and a move away from symptomatic relief include digestive remedies and dermatologicals, which saw current value sales decline in 2015 over the previous year.

Full Report Details at
- http://www.fastmr.com/prod/1097872_herbaltraditional_products.aspx?afid=302

Competitive Landscape

Herbal/traditional products is highly fragmented, with no players with double-digit value shares at the end of the review period. Ernest Jackson was the leading player thanks to the strength of Halls in medicated confectionery but accounted for less than 8% of value in 2015. Reckitt Benckiser (RB) meanwhile followed with just 5% value share thanks to the strength of Senokot and Fybogel in herbal/traditional digestive remedies.

Industry Prospects

The future for herbal/traditional products appears bleak, against a backdrop of consumer mistrust in quality, safety and efficacy. While many consumers are seeking more natural lifestyles, this does not necessarily translate into interest in herbal remedies but instead into seeking more natural diets. Many key product areas are mature such as medicated confectionery and cough remedies, with these also being impacted by many consumers seeking to reduce sugar consumption. Other areas suffer from offering numerous niche products and brands using a range of different herbs, with this causing confusion for consumers.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Herbal/Traditional Products industry in United Kingdom with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Herbal/Traditional Products industry in United Kingdom, our research will save you time and money while empowering you to make informed, profitable decisions.

The Herbal/Traditional Products in United Kingdom market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth

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