Fast Market Research recommends "Eye Care in Spain" from Euromonitor International, now available

[USPRwire, Mon Dec 07 2015] Eye care remained almost stagnant in current value terms in 2015. The macroeconomic indicators showed positive signs, which supported the performance of the category. However, the average disposable income in Spain is still far from reaching pre-economic crisis levels. The unemployment rate still stood at 24% at the beginning of 2015 according to EPA (Encuesta Poblacion Activa - Active Population Survey), which implies that almost 4.5 million citizens do not have a job. The high level of unemployment in the country limited the performance of eye care.

Competitive Landscape

The Spanish subsidiary of Johnson & Johnson lost its leading position in eye care in 2014. The company accounted for a 22% share of overall sales in 2015. For many years the company led eye care in Spain. However, with the de-reimbursement policy carried out by the Spanish government at the end of 2012, a number of players asked for the switch of status of their products. This strategy negatively affected the company. Johnson & Johnson is active with the leading brand Vispring.

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Industry Prospects

Eye care is expected to increase by 8% overall in value terms at constant 2015 prices in the forecast period, showing a better performance than that recorded over the review period. If the political framework remains stable and no radical changes take place, the better economic environment will support the performance of the category.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Spain with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Spain, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Eye Care in?Spain market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth??
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Eye Care in Spain?
* What are the major brands in Spain?
* How are population trends affecting eye care product sales?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

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