Eye Care in Mexico - New Market Study Published

Several investigations and studies have determined that the increasing use of electronic devices such as computers, tablets and smartphones affects the regular performance of the eye due to a decrease in blinking, which leads to less moist eyes. In Mexico, 60% of people who attend an ophthalmologist have symptoms of dry eye, and confirm that they use an electronic device for more than six hours without a break, according to Instituto Mexicano del Seguro Social (IMSS). Despite the fact that there are not enough official statistics about how many people are really affected, it is estimated that growth rates increase by 50% every year, mainly amongst the young working population. Women are more vulnerable to this problem due to hormonal changes; 40% of the female population is affected, versus 25% of the male population.

Competitive Landscape

In 2014, two leading companies dominated eye care with a combined 62% share of value sales. Alcon Laboratorios led with a 32% value share, followed by Laboratorios Sophia with a 30% value share. Both companies own brands with a long-standing presence in the Mexican market, which are well-recognised and preferred by consumers, such as Solutina (allergy and standard eye care) and Nazil Ofteno (allergy eye care), respectively.

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Industry Prospects

Over the forecast period eye care is expected to see a value CAGR of 3% at constant 2014 prices, to reach MXN611 million in 2019. This moderate growth will be driven by the increase in eye problems amongst the younger population, derived from the use of electronic devices at work or for entertainment, and awareness of the basic eye care needed to have healthy vision. Also, the increase in pollution and longer cold seasons will benefit sales of eye care products.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Eye Care industry in Mexico with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Eye Care industry in Mexico, our research will save you time and money while empowering you to make informed, profitable decisions.

The Eye Care in Mexico market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

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