Fast Market Research recommends "Analgesics in Canada" from Euromonitor International, now available
[USPRwire, Fri Apr 03 2015] As a significant slowdown from the previous year, analgesics, including systemic and topical analgesics/anaesthetic, expanded by 1% and 5% respectively, mainly due to the weak growth in systemic analgesics in 2014, to reach C$943 million.
The top three brand owners, namely Wyeth Consumer Health behind major brands including Advil (ibuprofen) and Robaxacet, McNeil Consumer Healthcare (Tylenol, an acetaminophen painkiller, and Benylin) and Bayer (Aspirin and Aleve, a naproxen painkiller), held combined value share of 68%, each with over 15% share. Their flagship brands (Tylenol and Advil) have typically held over half of the share in their respective areas over the years, and have established customer base and brand recognition.
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Analgesics is predicted to follow a slower growth trajectory than the previous forecast estimate, with a value CAGR of 1% at constant 2014 prices and reach C$993 million by 2019. In the short-term and mid-term, the impact from prescription pain killers, consumer aversion to the side effects of standard products and topical analgesics will likely drag sales down, despite the favourable demographic changes. However, systemic analgesics will remain an integral part of the Canadian consumers’ medical cabinet for a very long time.
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The Analgesics in Canada market research report includes:
* Analysis of key supply-side and demand trends
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* Are combination products with acetaminophen still popular?
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