"Global Organic Food and Beverages Market 2015-2019" now available at Fast Market Research

Fast Market Research announces the availability of Technavio's new report "Global Organic Food and Beverages Market 2015-2019" on their comprehensive research portal.

Organic food and beverages are products produced using organic farming. As the name suggests, organic farming uses only natural and biological processes and raw materials. Organic farming involves the use of organic enhancers that are not harmful. Organic food and beverages do not use unnatural techniques such as irradiation during processing, or contain synthetic additives or harmful chemicals. Being a natural form of agriculture, this method is much more tedious and time consuming. As a result of this, such products are more expensive than their inorganic counterparts, leading to lesser demand.

Technavio’s analysts forecast the global organic food and beverages market to grow at a CAGR of 12.69% over the period 2014-2019.

Get More Details on this Report and a Full Table of Contents at Global Organic Food and Beverages Market 2015-2019

The report analyst commented, "An organic value chain is something that is quite similar to a supply chain, yet the difference lies in the fact that in an organic value chain involves the entire process, from sourcing the raw materials to the retailing of the produce, where each step adds some kind of value to the organic product in question. Different products have different value chains, due to their inherent nature. For the further growth of the global organic food and beverages market it is essential for organic products to be taken care of individually. For example, perishable goods, such as milk and eggs, need to have a swifter and shorter value chain than non-perishable items like wheat and rice. An organic value chain not only adds value to the product at every step of its processing but is also something that makes the product easily available to consumers. An organic value chain provides the farmer with the assistance required, from the production of the goods to the marketing and selling."

According to the report, there has been a budding awareness among people of the health benefits derived from the consumption of organic food and beverages. The growing health-related problems across the globe have made the consumer more aware of what goes into the making of the food that they consume and, hence, they are more akin toward the consumption of organic food and beverages. The use of excessive pesticides, fertilizers, ionizing radiation, and sewer-sludge may make things easier for the producers of non-organic food and beverages, but it also increases health-related issues among the general populace in direct proportion. The consumer today, becoming aware of such rampant usage of harmful chemicals, has been hugely dissuaded from the consumption of non-organic products, directly leading to the growth in demand for organic food and beverages.

Further, the report states that higher pricing of the products hugely hampers the growth of the organic food and beverages market on a global level.

The key players in the Global Organic Food and Beverages Market are Amy’s Kitchen, Nature’s Path Food, Organic Valley Family of Farms, The Hain Celestial and Whole Foods Market while other prominent vendors include Spartan stores, AMCON, Frito-lay, Clif Bar, Dole Food, EVOL, Newman’s Own, Stonyfield Farm, Green & Blacks, Auchan, Eden Foods, Kellogg, Kraft Foods, Nestle, PepsiCo, Starbucks, Coca-cola, Groupe Danone, Distriborg, E.Lecdlerc, Edeka, Hero Group, J Sainsbury, Loctails Group, Metro, Morrisons, Naturata, Natursoy, Rapunzel Naturkost, Waitrose, United natural Foods, General Mills, Dean Foods, True Foods Market, Tesco, Wal Mart, Sunopta, ConAgra, Nourish Organics, The Green Polka Dot Box, Swastha Organic Foods, I Say Organic, Sanjeevani Organics, Organic Kitchen, Horizon Organics, Earthbound Farms, Ella’s Kitchen, Eden Organic, 24 Mantra, Albert’s Organic, Alnatura and Kroger

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

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