"Cider/Perry in Venezuela" is now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Jul 27 2015


Cider continued to post stable volume sales in 2014, with the bulk of sales concentrated in the last quarter of the year as the highest demand occurs in the Christmas season. Cider consumption increased despite constrained purchasing power as cider has a lower unit price than sparkling wine and because both sparkling wine and cider are consumed on the same occasions. In 2014, the average off-trade unit price for cider was BsF410/litre while that of sparkling wine was BsF1,468/litre.

Competitive Landscape

Complejo Licorero Ponche Crema CA led cider/perry in 2014 with 31% of total volume sales. This company has a long tradition and reputation in the country, and known for its flagship brand Ponche Crema, which continued to dominate cream-based liqueurs in 2014. In cider, it competes with the brand La EspaƱola, which offers a competitive price compared to those of imported brands.

Full Report Details at
- http://www.fastmr.com/prod/1014573_ciderperry_venezuela.aspx?afid=302

Industry Prospects

Cider is expected to register a total volume CAGR of 3% over the forecast period, compared with 5% over the review period. The fact that cider has a specific consumption occasion indicates that the category has limited room for growth, with per capita consumption expected to remain stable and no changes in consumption patterns predicted to occur over the forecast period.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cider/Perry industry in Venezuela with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cider/Perry industry in Venezuela, our research will save you time and money while empowering you to make informed, profitable decisions.

The Cider/Perry in Venezuela market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market volume shares
* Five year forecasts of market trends and market growth
* Production, imports by origin, exports by destination
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cider/Perry in Venezuela?
* What are the major brands in Venezuela?
* Is premiumisation expected to continue to be an important driver in cider?
* Who are the key consumers of cider: men, women, younger or older consumers?
* Where is cider mainly consumed- at home or away from home?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

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