"Cheese in Hong Kong, China" now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Tue Apr 14 2015

The government continued to promote its health living campaigns in 2014, aimed at raising consumer awareness of health and wellness. This resulted in consumers becoming more aware of their diets and wanting to ensure that they have the appropriate nutritional intake. The ageing population in Hong Kong became more aware of the benefits of consuming calcium, such as the beneficial effect on bone health, which further boosted cheese consumption.

Competitive Landscape

Kraft Foods saw its value share slightly reduced in 2014, standing at just over 55%. The reduction in value share did not affect its leading position in cheese. With a comprehensive cheese portfolio and strong marketing activities to promote its products, Kraft Foods was successful in maintaining consumer interest over the review period.

Industry Prospects

Cheese is expected to register a CAGR of 2% over the forecast period. Consumers’ growing health consciousness, coupled with the ageing population in Hong Kong, are likely to remain the key drivers for cheese over the forecast period, as cheese is regarded as a source of calcium, which can strengthen bones as well as offering other benefits.

Full Report Details at
- http://www.fastmr.com/prod/978029_cheese_in_hong_kong_china.aspx?afid=302

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Cheese industry in Hong Kong, China with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Cheese industry in Hong Kong, China, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Cheese in?Hong Kong, China market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Cheese in Hong Kong, China?
* What are the major brands in Hong Kong, China?
* Given mounting obesity concerns, are consumers moving from full-fat to reduced fat/fat-free offerings?
* Are consumers moving from unpackaged to packaged cheese?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)

You may also be interested in these related reports:

- The Future of the Dairy Food Market in Hong kong to 2018
- The Future of the Dairy Food Market in Hong kong to 2019
- Cheese Market in Hong Kong to 2017
- The Future of the Bakery & Cereals Market in Hong Kong to 2018
- Savory Biscuits Market in Hong Kong to 2017

Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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