"Refrigeration Appliances in Poland" now available at Fast Market Research
New Consumer Goods market report from Euromonitor International: "Refrigeration Appliances in Poland"
[USPRwire, Sat Mar 07 2015] In 2014 the Polish economy grew by 3%, which is considerably faster than in 2012 and 2013. This growth was especially visible in the housing market which is experiencing a strong revival after several years of downturn. Polish consumers have bought more refrigeration appliances due to increasing numbers of new houses being rendered to their owners’ specifications, as well as Poles who decided to postpone renovation after years of economic slowdown.
Competitive Landscape
The Polish refrigeration appliances category is dominated by four global companies: Whirlpool, Electrolux, Indesit and BSH. All of them slightly increased their sales in 2014. Whirlpool leads sales with a 20% volume share, Electrolux and Indesit both have a 13% share, while the fourth ranked BSH, accounts for 12% of volume sales in 2014. After the announced acquisition of Indesit by Whirlpool in 2014 the new company will have an indisputable leadership position in refrigeration appliances.
Refrigeration appliances is a fully saturated category in Poland with almost 100% of households owning either a fridge freezer or a fridge. Nevertheless, refrigeration appliances is expected to experience a healthy CAGR of 2% in volume terms over the forecast period. The increase in sales will come from the growing number of families who will want to replace their old appliances with newer, more efficient products. Refrigeration appliances are among the most power-absorbing consumer appliance products, and installing an energy-efficient model is beneficial for households’ budgets in the long term perspective.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Refrigeration Appliances industry in Poland with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Refrigeration Appliances industry in Poland, our research will save you time and money while empowering you to make informed, profitable decisions.
The Refrigeration Appliances in Poland market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Refrigeration Appliances in Poland?
* What are the major brands in Poland?
About Fast Market Research
Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.
For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156 (1.413.485.7001 Int'l)
You may also be interested in these related reports:
