"Personal Care Appliances in Singapore" now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Sun Jan 24 2016


Personal care appliances enjoyed retail volume sales growth of 3% in 2015. This was driven by consumers becoming increasingly preoccupied with their personal appearance and wellbeing. Personal care appliances are seen as an affordable and convenient method for personal grooming.

Competitive Landscape

Philips enjoyed the largest increase in retail volume sales share of one percentage point in 2015, up from 22% in 2014. The company recorded retail volume sales share gains in both body shavers and hair care appliances in 2015, as it strengthened its leading position in both categories. Philips shavers outperform Braun models in Singapore, because of the brand’s unique rotary blade technology. Philips’ unique GyroFlex rotary blade system is more popular than the foil blades used by Braun and Panasonic, as it can mould to the contours of the face, which results in a cleaner shave. Furthermore, Philips is extremely strong in wet shavers, which is the preferred format for male consumers in Singapore.

Full Report Details at
- http://www.fastmr.com/prod/1112823_personal_care_appliances.aspx?afid=302

Industry Prospects

The performance of personal care appliances in Singapore is expected to remain robust, with retail volume sales projected to grow at a CAGR of 4% over the forecast period. Category growth will be driven by increasing social pressure to look perfect. Consumers will turn to personal care appliances as a convenient and affordable way to improve their physical appearance in the privacy of their own homes.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Personal Care Appliances industry in Singapore with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Personal Care Appliances industry in Singapore, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Personal Care Appliances in?Singapore market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Personal Care Appliances in Singapore?
* What are the major brands in Singapore?
* What is the share for hair care appliances?
* Is an increased focus on health and beauty driving electric tooth brush sales?

Reasons to Get this Report

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