Incontinence continued its dynamic growth in both volume and current value terms in 2014, which was being driven by demographic changes. These changes, namely the ageing population, mean that the consumer base for incontinence is growing gradually and thus consumption of these products is increasing. In addition, the growth in demand for incontinence products was also supported by the increasing awareness of these products amongst Czechs over the review period. In 2014, incontinence registered slightly better performance compared to that of 2013, with growth of 5% in both retail volume and current value terms.
Competitive Landscape
The competitive landscape within incontinence remained fairly concentrated with the five leading players accounting for a combined value share of 99% in 2014. All of these leading players are multinationals and their brands are strong and well-recognised in the Czech Republic. In addition, the product ranges of these players are full, including all variants (light, moderate and heavy) of incontinence products and they benefit from strong distribution throughout the country.
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Industry Prospects
It is expected that incontinence will continue its dynamic growth with retail volume and constant 2014 value increasing at CAGRs of 4% and 5% respectively over the forecast period. Consumption of incontinence products is expected to remain high due to the ageing of the Czech population and with it growth in its consumer base. In addition, sales will also be supported by educational and advertising campaigns from producers, which should create greater awareness of incontinence products amongst Czech consumers over the forecast period.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Incontinence industry in Czech Republic with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Incontinence industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.
The Incontinence in Czech Republic market research report includes:
* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Incontinence in Czech Republic?
* What are the major brands in Czech Republic?
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"Incontinence in the Czech Republic" now available at Fast Market Research
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001