"In-Car Entertainment in Russia" is now available at Fast Market Research

In-car entertainment suffers high competition from factory pre-installed equipment, the quality of which is improving. Some pre-installed car entertainment equipment is even hard to change due to most cars’ compact system bases. Upgrading to premium in-car entertainment slows down in Russia due to ongoing recession in the region, local currency devaluating and buying capacity slowing down. As a result, car entertainment declines by 25% in retail volume terms in 2015 and by 8% in current value terms.

Competitive Landscape

Prestigio Plaza Ltd led sales of in-car navigation in 2015 with a 28% volume share. The company is present with its Prestigio brand in all price segments, such as Prestigio GeoVision 7777 is positioned as premium, since it offers a good set of advanced features and high-quality specified information system which lets the gadget serve the driver to the fullest.

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- http://www.fastmr.com/prod/1097681_incar_entertainment_russia.aspx?afid=302

Industry Prospects

One of the main forecast trends is connectivity, where head units are compatible with smartphones and tablets. Consumers want to listen to the same music, books or other playlists on their portable devices and in the car.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the In-Car Entertainment industry in Russia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the In-Car Entertainment industry in Russia, our research will save you time and money while empowering you to make informed, profitable decisions.

The In-Car Entertainment in Russia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of In-Car Entertainment in Russia?
* What are the major brands in Russia?
* What is the growth rate for in-car navigation devices?
* How will digital radio broadcast affect sales of in-car media players?
* How have in-car entertainment sales been affected by the economic downturn?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

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