"Home Insecticides in Thailand" now available at Fast Market Research

Demand for home insecticides continued to increase on the backdrop of dengue outbreak in the second half of 2015. According to Thailand health officials, more than 10,000 dengue cases were recorded by November 2015. To prevent dengue infection, local consumers often use mosquito control or insect repellent. However, some consumers concerned about toxic ingredients in home insecticides are starting to look for non-toxic products such as Kayari spray insecticides with natural extracts of pyrethrums or . Nevertheless, products under well-known brands such as Baygon still attract local consumers due to large discounts, which were up to 20% in 2015.

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Competitive Landscape

SC Johnson & Son (Thailand) still led home insecticides with 38% value share in 2015. Long establishment, strong brand reputation of Baygon and a broad product mix were the main factors contributing to the company’s leadership in this category. In March 2015, the company partnered with Sports Vision Inter Group to organise Baygon Charity Night Run in Bangkok. Apart from this CSR activity, SC Johnson & Son (Thailand) also offered lots of discounts and promotions in 2015 to encourage consumer purchases.

Industry Prospects

Value sales of home insecticides are expected to rise at a CAGR of 2% at constant 2015 prices over the forecast period, attributed to solid performance of spray/aerosol insecticides, electric insecticides and insecticide coils.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Home Insecticides industry in Thailand with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Insecticides industry in Thailand, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Insecticides in Thailand market research report includes:

* Analysis of key supply-side and demand trends
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Home Insecticides in Thailand?
* What are the major brands in Thailand?
* Which type of insects (eg. ants, mosquitoes, flies, cockroaches etc) are most prevalent in Thailand?
* What are the key new product launches in the insecticides market?

Reasons to Get this Report

* Gain competitive intelligence about market leaders

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