"Heating Appliances in Austria" is now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Mar 07 2016

Heating appliances remains a niche category in Austria and sales declines were posted in both volume and current value terms in 2015. Demand for heating appliances is fairly low in Austria due to the widespread use of central heating systems. Faced with very cold winters, particularly in more mountainous regions of the country, Austrian homes are generally fitted with effective central heating systems. The recent drop in global oil prices has also meant that central heating has become a more economical option for heating the home than heating appliances, which typically consume electricity.

Competitive Landscape

2015 saw sales of heating appliances continuing to be led by De’Longhi-Kenwood GmbH with a volume share of 26%. The company ranked as the leading player in the category across the entire review period thanks to the fairly broad portfolio of heating appliances it offers. De’Longhi branded heating appliances include products such as convector heaters and oil-filled radiators. In addition to being well-known for offering convenience and effectiveness, the De'Longhi brand is also known to offer a strong price/quality ratio, making its products affordable for a relatively wide base of consumers.

Full Report Details at
- http://www.fastmr.com/prod/1126507_heating_appliances_austria.aspx?afid=302

Industry Prospects

During the forecast period, sales of heating appliances are expected to continue being adversely affected by declining demand. The efficacy of the central heating systems which are present in the vast majority of Austrian households is set to remain the main obstacle to future growth in the category. Furthermore, in rural areas of the country, many households possess a fireplace, which eliminates the need for additional heating appliances.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Heating Appliances industry in Austria with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Heating Appliances industry in Austria, our research will save you time and money while empowering you to make informed, profitable decisions.

The Heating Appliances in Austria market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Heating Appliances in Austria?
* What are the major brands in Austria?

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You may also be interested in these related reports:

- Heating Appliances in Japan
- Heating Appliances in Hungary
- Heating Appliances in Greece
- Heating Appliances in the Czech Republic
- Heating Appliances in India

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Contact Name: Bill Thompson
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