"Depilatories in the Czech Republic" is now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Tue Aug 18 2015

More Czech women used depilatories on a regular basis during 2014 due to lifestyle changes, with this becoming a standard phenomenon. More Czech women started to prefer razors and blades (wet shaving) to electric shavers. This interest was caused by the fact that razors and blades were improved significantly during 2012-2014 in terms of their performance, offering greater efficacy, greater benefits for sensitive skin and packaging innovation. In women’s pre-shave, gels continued to attract stronger interest in 2014.

Competitive Landscape

Procter & Gamble Czech Republic led depilatories in 2014, accounting for a value share of 36%, followed by Energizer Czech with 26%. Both international companies continued to benefit from the fact that their brands (Gillette and Wilkinson Sword) are well-known, have large distribution networks, and are promoted strongly.

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Industry Prospects

Czech women are expected to become more demanding and purchase more depilatories with extra benefits, such as integrated strips with shaving gel to make shaving smooth and pleasant. It is expected that the trend of 2014, when more women opted to wet shave, will also continue over the forecast period. On the other hand, electric shavers will also generate interest, supported by the projected decline in their prices and the wider offer of sophisticated shavers which can be used both dry and wet.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Depilatories industry in Czech Republic with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Depilatories industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Depilatories in?Czech Republic market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Depilatories in Czech Republic?
* What are the major brands in Czech Republic?
* What is the most prevalent format in hair removal products?
* What are the key product development trends in razors and blades?

Reasons to Get this Report

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