Hair Care in Uzbekistan - New Market Report

From: Fast Market Research, Inc.
Published: Tue Oct 06 2015

In 2014, hair care witnessed mixed development of trends in Uzbekistan. There was development of products that offer value-added benefits, such as vitamins, natural ingredients and different extracts. At the same time, the consumer base continued to expand, in rural areas in particular. Another noticeable trend is the evolution of domestic producers. Domestic players are focusing on value for money, which suits the needs of a large consumer audience.

Competitive Landscape

Procter & Gamble Co maintained its leadership of hair care in Uzbekistan, achieving value share of 23%. The company has a long presence in Uzbekistan and its products are widely available. In addition to this, the company has well established brands across all major hair care categories, which is definitely an advantage. High involvement in advertising across the review period plays an important role in the company’s success.

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Industry Prospects

Domestic players are set to have a stronger impact on the total performance of hair care. Considering the fact that locals are focused on price, which is very prominent in rural areas and on quality, which is expected to make them more competitive opposed to large international brands. Beside this, expansion of the consumer base in hair care is expected, which is set to derive from developing rural regions in Uzbekistan.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Hair Care industry in Uzbekistan with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Hair Care industry in Uzbekistan, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Hair Care in?Uzbekistan market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Hair Care in Uzbekistan?
* What are the major brands in Uzbekistan?
* Which types of styling agents are most common?
* How are shampoos versus 2-in-1 products performing?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

About Fast Market Research

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