Air Treatment Products in Indonesia: New research report available at Fast Market Research

From: Fast Market Research, Inc.
Published: Mon Feb 15 2016

Global warming has led to hotter weather during dry season in the country and this climate change has prompted increased demand towards various air treatment products, especially air conditioners and cooling fans. Meanwhile, urban areas continue to face increased air pollution, therefore more middle- to upper-income urban dwellers are purchasing air purifiers. This has led to robust growth of air treatment products as a whole, with volume sales rising by 11% in 2015.

Competitive Landscape

Cooling fans continued to dominate retail volume sales of air treatment products in Indonesia in 2015. As a result, the leading companies in cooling fans lead air treatment products overall: Tripacific Electrindo with Sekai brand and Star Cosmos with Cosmos brand. These two companies led air treatment products with a combined 22% volume share in 2015.

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Industry Prospects

Sales of air treatment products are expected to grow over the forecast period at a volume CAGR of 9%, as there will always be consistent demand for these products in light of Indonesia’s hot weather. Indeed, the prospects for air treatment products remain very bright in the forecast period. The tropical climate of the country coupled with an increasing number of middle-income consumers will allow consumers to afford a wider variety of air treatment products. The main barrier to growth for certain products such as air conditioners has been high prices, but the appeal of these products is likely to broaden gradually to middle-income households.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Air Treatment Products industry in Indonesia with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Air Treatment Products industry in Indonesia, our research will save you time and money while empowering you to make informed, profitable decisions.

The?Air Treatment Products in?Indonesia market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What is the market size of Air Treatment Products in Indonesia?
* What are the major brands in Indonesia?
* Are split air conditioners taking share from room and window units?

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