eBay Korea Co maintained its leading position within internet retailing with a 22% value share in 2013. The company operates the two largest internet retailing brands, G Market (PP) and Auction (PP). G Market recorded a 13% value share and Auction took 9% in 2013, with respective value sales increases of 33% and 30%. They are classed as open markets in South Korea because anyone can sell their products if they pay a fee to the company; however, the fee reaches up to 12% depending on the product category, so private consumers rarely use open market internet retailing to sell only a few items. It is good resource for small-sized manufacturers that do not have particular distribution channels.
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Sales through internet retailing are expected to grow at a CAGR of 6.5% at constant 2013 prices over the forecast period. As multi-channel retailers and stored-based retailers are focusing on internet retailing to survive, sales through internet retailing are set to reach Won41 trillion by 2018. Consumers' busier lifestyles will also help internet retailing to continuously grow and develop.
Discover the latest market trends and uncover sources of future market growth for the Internet Retailing industry in South Korea with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Internet Retailing industry in South Korea, our research will save you time and money while empowering you to make informed, profitable decisions.
The?Internet Retailing in?South Korea market research report includes:
* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth?
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* Who are the leading retailers in South Korea?
* How quickly is internet retailing growing in South Korea?
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