"Electronics and Appliance Specialist Retailers in Morocco" is now available at Fast Market Research

From: Fast Market Research, Inc.
Published: Wed Mar 09 2016

Following and adopting the latest technologies in electronics is the main strategy that electronics and appliance specialist retailers have implemented to attract more customers. Key players in consumer electronics, such as Samsung and Electroplanet, continued to launch new generation smartphones and laptops with interesting discounts, whilst also offering payment facilities. In parallel, internet sales are impacting sales of electronics in Morocco, with jumia.ma highly diversifying its offering at very competitive prices.

Competitive Landscape

Comptoir Métallurgique Marocain led electronics and appliance specialist retailers in 2015, with a 4% value share. The main factor behind such success is the large choice that the company offers, along with discounts and payment facilities which encourage people to buy. Internet retailing is also seeing an increase in sales, since online payment is becoming more secure in Morocco.

Full Report Details at
- http://www.fastmr.com/prod/1127803_electronics_appliance.aspx?afid=302

Industry Prospects

Over the forecast period electronics and appliance specialist retailers is expected to increase by a value CAGR of 5% at constant 2015 prices. The main reasons for this growth will be rising purchasing power and ongoing improvements in technology. These outlets will attract Moroccan consumers, especially young adults who are aware of the risks of buying from informal retailers, and are shifting toward legal retail operations.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Electronics and Appliance Specialist Retailers industry in Morocco with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Electronics and Appliance Specialist Retailers industry in Morocco, our research will save you time and money while empowering you to make informed, profitable decisions.

The Electronics and Appliance Specialist Retailers in Morocco market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic number of stores, selling space and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* How big is the Electronics and Appliance Specialist Retailers channel in Morocco?
* Who are the leading retailers in Morocco?
* How are electronics and appliance specialists competing against the grocers?

About Fast Market Research

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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