Home Care Packaging in Romania - New Study Released

From: Fast Market Research, Inc.
Published: Mon Nov 24 2014

The Romanian home care market witnessed a continuation in 2012 of the previously begun rapid diversification of the market, both in terms of products and packaging. As consumers are becoming more affluent and the penetration of automatic washing machines and, to a lesser extent, dishwashing machines is more evident across society, the related products have also been witnessing an escalating variety. The fast-paced penetration of automatic washing machines was one of the driving factors that sustained the high growth rates in home care products, given the undisputed leadership of laundry care products.

Full Report Details at
- http://www.fastmr.com/prod/905227_home_care_packaging_in_romania.aspx?afid=302

Industry Prospects

Following stagnation in unit volumes (although the average unit pack size increased) there is great potential for the home care market in the currently insufficiently untapped consumer segment areas. New packs and designs targeting these new consumers are likely to appear in the future, especially in the case of hand wash detergents, hand dishwashing, multipurpose cleaners or insecticides, products which will see the highest demand in the short term. Consequently, associated packaging will witness increasing sales. As opposed to consumers from urban areas, people living in rural areas are less pretentious with regard to packaging design and are more price sensitive, thus the cost rationale would be the main one behind the packaging manufacturing for such consumers.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Home Care Packaging industry in Romania with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Home Care Packaging industry in Romania, our research will save you time and money while empowering you to make informed, profitable decisions.

The Home Care Packaging in Romania market research report includes:

* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes in units and filled volumes
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* What are the major food pack types and how are they performing in Romania?
* How are consumption trends impacting the food packaging landscape?
* What have been the key trends seen in new packaging developments?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

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Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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