Global Travelers' Airport Retail Trends, 2014-2015 - New Market Research Report

From: Fast Market Research, Inc.
Published: Wed Dec 17 2014


"Global Travelers' Airport Retail Trends, 2014-2015" is a new report by Conlumino that globally analyzes prevailing trends in airport retailing and explores how business dynamics are set to change in 2014-2015. This highlights the key drivers and barriers influencing customer opinion and purchasing pattern, and identifies preferred product categories, frequently used payment modes, and business optimization activities adopted by airport retailers.

Key Findings

* Overall, 65% of respondents spend '15 minutes or less' per visit to a duty paid airport retail outlet.
* Regardless of age, the majority of respondents conducted 'less than 5%' of their overall shopping at airport retail stores in the last six months.
* In 2014, 48% of respondents identified that 'more than 76%' of their purchases at duty paid airport retail stores are impulsive.
* According to the respondents' opinion, 'perfumes, cosmetics, and other personal care items' occupy maximum airport retail space.

Full Report Details at
- http://www.fastmr.com/prod/906731_global_travelers_airport_retail_trends_20142015.aspx?afid=302

This report examines travelers' opinion about the current trends in airport retailing and their retrospective effect on the marketing activities and business expansion plans adopted by the retailers. Furthermore, it analyses preferred travel destinations, shopping frequency, purchasing pattern, and average expenditure. In addition, the report examines time spent, brand preferences, as well as browsing frequency pattern of passengers who travel globally.

In particular, it provides an in-depth analysis of the following:

* Travelers' average time spent at airport retail outlets: evaluates time spend per visit by a passenger to an airport retail outlet.
* Travelers' percentage volume of shopping at airport retail stores: determines what percentage of passengers' shopping was done at airport retail stores.
* Travelers' expenditure on product categories: evaluates expenditure of passengers' on specific product categories per visit.
* Travelers' purchases at airport retail stores: determines what percentages of passengers' expenditure at airport retail stores are pre-planned or impulsive.
* Travelers' key drivers of demand growth in airport retail: identifies key factors which are motivating travelers to purchase at airport retail stores.
* Travelers' leading concerns in shopping at airport retail outlets: analyzes key challenges faced by passengers when it comes to shopping at airport retail outlets.
* Frequently used payment facilities by travelers: identifies mode of payment which are frequently used for shopping at airports by travelers.
* Activities for better footfall: examines activities which can be adopted by airport retailers to optimize their business.

Reasons to Get this Report

* The report analyzes the shopping pattern of travelers at airport retail stores and evaluates the average time spent per visit to an airport retail outlet.

About Fast Market Research

Fast Market Research is a leading distributor of market research and business information. Representing the world's top research publishers and analysts, we provide quick and easy access to the best competitive intelligence available. Our unbiased, expert staff is always available to help you find the right research to fit your requirements and your budget.

For more information about these or related research reports, please visit our website at http://www.fastmr.com or call us at 1.800.844.8156.

You may also be interested in these related reports:

- Global Business Travelers' Airport Retail Trends, 2013-2014
- European Business Travelers' Airport Retail Trends, 2013-2014
- Global Business Travelers' Airport Retail Trends, 2014-2015
- North American Business Travelers' Airport Retail Trends, 2014-2015
- European Business Travelers' Airport Retail Trends, 2014-2015
Company: Fast Market Research, Inc.
Contact Name: Bill Thompson
Contact Email: press@fastmr.com
Contact Phone: 1-413-485-7001

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