Recently published research from Euromonitor International, "Wine in Slovenia", is now available at Fast Market Research
[USPRwire, Fri Oct 17 2014] South Africa experienced a tough year from a political standpoint in 2013. Labour unrest and striking resulted in problems with the harvesting of grapes. There was also the burning of vineyards by workers demanding higher wages, which had an impact on the overall grape harvest and curbed the growth potential of wine in the country.
Competitive Landscape
Distell Group led wine in South Africa with a volume share of 33% in 2013. Whilst this was a slight decline compared with the previous year’s share, the company’s actual volume sales enjoyed an increase. Whilst the company’s 4th Street brand of wine witnessed strong growth, this was partly offset by the decline of Oom Tas. On the whole, its share in wine declined. Distell is the national brand owner of 38 still wines and six sparkling wines in South Africa. Distell’s top three sellers in wine in South Africa are Paarle Perle, Autumn Harvest Crackling and Drostdy-Hof. JC Le Roux (sparkling wine) and Sedgwicks Old Brown Sherry also contributed to its strong overall share in wine.
Two fairly large crops and a poor grape harvest in Europe, as well as the weakening rand, resulted in driving bulk exports in 2013. Russia in particular is price-sensitive, and a good market to which to export. However, it is thought that bulk sales will slow over the forecast period, as production in Italy, Spain and France return to normal.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Wine industry in South Africa with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Wine industry in South Africa, our research will save you time and money while empowering you to make informed, profitable decisions.
The Wine in South Africa market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market volume shares
* Five year forecasts of market trends and market growth
* Production, imports by origin, exports by destination
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Wine in South Africa?
* What are the major brands in South Africa?
* How do sales of new world wine perform in comparisons to old world wine?
* Which countries are the main wine exporters and importers?
* Is wine mainly consumed in on- or off-trade channels?
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