Recently published research from Euromonitor International, "Gum in the Czech Republic", is now available at Fast Market Research
[USPRwire, Mon Feb 02 2015] It is expected that gum will see moderate improvement in terms of its value growth rate in 2014 compared with 2013 and the overall review period performance, thanks to signs of economic recovery in the Czech Republic. Nevertheless, it is expected that the consumption of gum will continue to decline slightly in 2014 as the recovery will be gradual and consumer demand will revive only slowly. As a result, gum will see a volume decrease of 1% in 2014. Value sales of gum are expected to rise by 1%, driven by unit price increases, in 2014.
Gum is expected to remain fairly concentrated in 2014 with two strong multinational players, namely Wrigley sro and Perfetti Van Melle Czech Republic sro, set to account for a combined value share of 93%.
Industry Prospects
It is expected that gum will see growth of 7% in volume terms and 9% in value terms at constant 2014 prices over the forecast period. The forecast period growth rates will represent a better performance than that recorded for the review period as the consumption of gum products is expected to grow in tandem with improving economic conditions and thus rising disposable incomes among Czechs. In addition, volume sales will be supported by the rising popularity of gum among Czechs, while value sales will benefit from rising unit prices over the forecast period.
Report Overview
Discover the latest market trends and uncover sources of future market growth for the Gum industry in Czech Republic with research from Euromonitor's team of in-country analysts.
Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.
If you're in the Gum industry in Czech Republic, our research will save you time and money while empowering you to make informed, profitable decisions.
The Gum in Czech Republic market research report includes:
* Analysis of key supply-side and demand trends
* Detailed segmentation of international and local products
* Historic volumes and values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country
Our market research reports answer questions such as:
* What is the market size of Gum in Czech Republic?
* What are the major brands in Czech Republic?
* How are more expensive “lifestyle” brands like Wrigley’s 5 performing?
* Are consumers in developed markets moving from sugarised to sugar-free gum?
Reasons to Get this Report
* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
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